Consumer trends for 2023 from Mintel

Consumer trends for 2023 will be focused on the growth of local products, attempts to save on everything, and a search for products with meaning. Mintel is an expert in predicting consumer behavior and has been leading the industry for 50 years. They recently expanded their outlook to 10 years with the development of a living model called the 2030 Global Consumer Trends. The model is centered around seven trend drivers and can accelerate or decelerate trends based on the reality of individual markets. Mintel's trend analysis and prediction research are grounded in observation of trend drivers and backed by consumer and market data. They analyze how environmental changes impact consumer motivation and behavior to better understand what it means for brands. They provide implications for short, medium, and long-term business decisions across industries, categories, demographics, and global themes. The full analysis of Mintel's 2023 Global Consumer Trends is available exclusively to their clients. Mintel looks forward to hearing from those interested in accessing their expertise.