Adjust – The Shopping App Insights Report: 2025 Edition

The main theme of the report is the analysis of trends and strategies for creating highly effective user experiences in shopping apps.

Key findings include forecasts of global retail sales growth through e-commerce, which will reach $6.42 trillion by 2025, and the importance of adapting to changing user habits and expectations. The report emphasizes the need to provide seamless and relevant user experiences, including the use of deep links and strategies to improve user engagement.