PwC – Reimagining Financial Services with AI

This report explores the impact and adoption of Artificial Intelligence (AI) in the Financial Services industry in the Chinese Mainland and Hong Kong SAR.

AI is transitioning from experimental use to scaled deployment, transforming core processes and launching new services across banking, insurance, and asset & wealth management sectors. The report highlights AI as a strategic national priority in China’s 15th Five-Year Plan (2026–2030), emphasizing challenges such as data quality, governance, talent acquisition, and organizational culture. Success factors include improving data governance, building agile AI governance systems, and fostering an AI-first culture with senior management commitment. The study also stresses interdisciplinary collaboration and international dialogue to develop flexible AI governance standards, while financial services CEOs express concerns about the speed of transformation required to keep pace with AI advancements.