S&P Global – Consumer Products Industry Credit Outlook, 2025

The report by S&P Global "Consumer Products Industry Credit Outlook 2025" analyzes key trends and risks impacting the consumer goods sector's credit landscape. The focus for consumer goods companies in 2025 is shifting from price to volume-driven growth as price increase capacities are limited. The popularity of private-label products is rising, and premiumization is slowing but remains a long-term trend. Key assumptions include increased promotions despite high list prices and limited financial policy surprises. Risks involve potential sales contraction in major markets like the U.S. and China, inventory challenges, and geopolitical tensions affecting global trade. Companies will invest in digital capabilities and restructuring to enhance operations but may limit M&A activities.