World Economic Forum – Already a Multi-Trillion-Dollar Market

The report focuses on the growth opportunities in the green economy, highlighting how the green economy is already a multi-trillion-dollar market and providing guidance for CEOs on how to grow their businesses within this sector.

Key findings include cost-competitive solutions to decarbonize more than 50% of total emissions, uneven growth of deep decarbonization technology markets, China's leadership in green growth, energy independence driving low-carbon investments, and the rise of climate adaptation markets. The report also shows that companies in the green economy often outperform conventional companies by growing green revenues faster, accessing cheaper capital, and benefiting from higher valuations. It offers lessons from past winners and a CEO guide to accelerate growth in the green economy.