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IQVIA – Self-care Innovation and Market Trends, Jun 2025

Summary

The main theme of the report is related to innovations in self-care and market trends.

The report discusses economic instability and its impact on consumer spending, as well as growth forecasts for 2025. It mentions that the global over-the-counter (OTC) market shows strong growth, except in North America and the Asia-Pacific region. The European OTC market shows significant value growth despite inflation stabilization.

Region: Global 
Published: June 2025 
Author(s): IQVIA 
Language: English 
Tech drivers: AI 
Social drivers: Sustainability and ethics 
Geopolitical drivers: Economic conditions 
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