WGS & KPMG – Future of Cities and Urban Economic Growth, 2023

The report explores the future of cities by examining urban branding, digitalization, and smart city technologies. It highlights the importance of authentic identity building through city asset-mapping processes and involving the public to promote citizen support. The report also addresses urban challenges and evaluates the role of smart city technologies in addressing them. Cybersecurity and digital privacy are discussed as crucial considerations in the implementation of these technologies. The report further examines the management of customer expectations in supply chain management, including the benefits and costs associated with re- and near-shoring. Financing sustainable supply chains and near-shoring is also explored. The importance of balancing remote working with face-to-face interaction in office and urban settings is emphasized. The report highlights the innovative approaches adopted by governments and communities to address global, regional, and local challenges and avoid deficiencies in current systems for living. Key factors of successful city initiatives include sustainability, inclusion, resiliency, and readiness to embrace new technologies. Cultivating strong municipal identity and creating culturally vibrant environments is crucial for attracting business, investment, talent, and students. The concept of the "15-minute city" where essential amenities are easily accessible by foot, bike, or public transport is gaining popularity. The report emphasizes the importance of community access and agency in the ownership and deployment of new technologies. It also highlights the role of younger generations in urban planning and emphasizes the rise of sustainability and ethical considerations. Transparency in supply chains and network synchronization are crucial for resilience against shocks. The report concludes by highlighting the innovative and leading role of Gulf cities, particularly in the United Arab Emirates and Saudi Arabia, which can serve as models for other cities around the world.