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Sensor Tower – Predictions for the Digital Economy in 2026

Summary

This report provides predictions for the digital economy in 2026, focusing on trends in AI, gaming, digital advertising, and app usage.

Key insights include the rise of generative AI apps generating over $10 billion in revenue, the growth of vertical video content, shifts in digital advertising strategies, and evolving mobile game development cycles. The report highlights significant growth in app downloads, in-app purchases, and advertising spend, supported by data from major platforms.

Region: North America 
Published: January 2026 
Author(s): Sensor Tower 
Language: English 
Tech drivers: AI Mobile Social Media 
Social drivers: Pandemics 
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