Cox Automotive – A Dealer’s Guide to Driving Outcomes with AI

The main theme of the document is the use of artificial intelligence (AI) in automotive retail.

The document explores how dealers can effectively implement AI to improve business outcomes. Key findings include that most dealers are just beginning to explore and test AI, only 15% of dealers have integrated AI into their workflows, optimal AI users achieve significant business results through a disciplined approach to AI implementation, and 81% of optimal AI users found the implementation easier than expected.