Microsoft – Work Trend Index 2025: The Year the Frontier Firm Is Born

AI will rewrite the rules of business and transform information work.

Organizations must prepare for a future where AI plays a key role, and people use its capabilities to redesign business. A new organizational blueprint emerges, combining machine intelligence and human judgment. Within 2-5 years, every organization is expected to embark on becoming a 'Frontier Firm', a company that scales rapidly and operates with agility. 82% of leaders see this as a pivotal year for rethinking strategy and operations, and 81% anticipate integrating AI into company strategy within the next 12-18 months.