IBM – 5 trends for 2024

IBM has identified five key trends that they believe will shape the world by 2024. The first trend focuses on the concept of trust in AI. As organizations increasingly rely on artificial intelligence (AI), there is a need to determine how much trust can be placed in generative AI systems and in which areas. The question of trust in AI becomes crucial as AI becomes more integrated into various aspects of business processes. The second trend highlights the shift towards people who use AI replacing those who do not. As AI applications become more prevalent, it is important to understand how to build trust within the workforce in order to integrate AI seamlessly into day-to-day business operations. This trust in the team becomes essential as AI applications become like new teammates. The third trend emphasizes the importance of the data conversation moving from the IT department to the C-suite. It is crucial for organizations to trust the veracity and security of their own data as data becomes increasingly central to business decision-making. The fourth trend discusses the need for flexible operating models that can adapt without breaking. Trust in the operating model becomes crucial as organizations rely on their systems, processes, and strategy to navigate complex and rapidly changing environments. Finally, the fifth trend focuses on the increasing importance of ecosystems in driving customer engagement and value creation. Building and maintaining trusted ecosystems becomes essential as ecosystems become a key part of an organization's strategy. Overall, these five trends highlight the need for trust in various aspects of technology and business operations, including AI, data, operating models, and partnerships.