Summary
The Antavo Global Customer Loyalty Report 2023 provides an in-depth look at the world of loyalty programs through the perspectives of current and future loyalty program owners, industry experts, and loyalty specialists. The report aims to assist businesses in making informed decisions about investing in customer retention and loyalty programs in order to achieve a high return on investment, satisfy customers, and support noble causes. It includes industry-specific benchmarks to help companies set the right key performance indicators for their loyalty projects. The report is based on data from over 260 corporate survey respondents from around the world, as well as over 290 million anonymous member actions tracked through Antavo's Enterprise Loyalty Cloud and 600 minutes of qualitative interviews with industry experts. The report is intended to be used as a guide for businesses that wish to focus on customer retention and loyalty.
Region:
Global
Published:
January 2023
Author(s):
Antavo
Language:
English