E-Promo Group – Telegram Seeding and Telegram Ads, Oct 2024

The E-Promo Group's October 2024 report explores the performance metrics of Telegram Seeding and Telegram Ads across multiple industries. This comprehensive analysis reviews the effectiveness of native advertising in Telegram, covering key indicators like Cost per Post (CPP), Engagement Rate by Reach (ERR), and Cost per View (CPV). For Telegram Ads, the report focuses on CPM (Cost per Mille) across nine industry segments. By comparing these metrics, the report provides insights into advertising efficiency, helping brands optimize strategies according to industry type and audience engagement. The study also highlights anticipated advancements in performance tracking, including tools for conversion and engagement metrics post-view.