PwC – New World, New Rules: Cybersecurity in an Era of Uncertainty

The report focuses on cybersecurity in an era of uncertainty caused by the changing world order and threats associated with rapid technological changes.

Geopolitical risks are shaping strategies, with 60% of business and technology leaders considering investments in cyber risks as one of their top three priorities. Organizational resilience to cyberattacks is evolving, with only 6% confident in their ability to defend against all vulnerabilities. Most organizations spend equally on proactive and reactive measures, which can be riskier and more costly. Organizations prioritize the use of agent-based AI for cyber defense in the next 12 months. Quantum computing is seen as one of the least prepared threats, with only 3% of organizations implementing all leading protective measures against quantum threats. Skill shortages remain a significant barrier to progress in cybersecurity.